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      Singapore

      ExpressVPN

      ExpressVPN

      ExpressVPN |  2022 |  Retail |  Design & Project Management

      project brief

      Greater Group and Greater Projects were enlisted by the VPN service, ExpressVPN, to design a warm and uplifting workplace in Singapore that accommodates the client’s rapid growth. In addition to design, which included MEP (Mechanical, Electrical and Plumbing) and FPS (Fire Protection Systems), Greater Group also provided professional project management services to ensure a seamless rollout.

      The design brief was to create an inspiring workplace that stimulates productivity and encourages teamwork while reflecting ExpressVPN’s brand image and identity. Logical spatial planning was central to the design to deliver a functional workplace that caters to a range of scenarios while empowering employees through an enjoyable and collaborative professional environment. This project marks the first collaboration between Greater Group/Greater Projects and ExpressVPN.

      project outcome

      Greater Group’s design team prioritised collaboration with the client’s digital design team to support the branding transition from online to offline. The result is a modern, dynamic and multi-functional workspace that proudly reflects ExpressVPN’s brand values. Five main design principles were identified during the project proposal and carried through to delivery:

      1. Clear and logical zoning. Strategic spatial planning was implemented to meet the client’s desired capacity while ensuring maximum flexibility of use for future growth. The 124 pax main workstation is complemented by multiple meeting rooms and breakout zones to support a range of individual and collaborative scenarios. The space also features a 100+ pax town hall.
      2. Mature and familiar forms. Gesture illustration such as “swipe, drag, pinch, push, rotate and shake” was a key consideration for the client. This was achieved through the subtle use of geometries, colours, graphics and material finishes to carefully reflect the creative language established during the design phase. The brand colours are featured as design accents as well as zoning markers.
      3. Positive and productive environment. The completed workspace not only meets the client’s professional needs but also facilitates an inspiring environment through the addition of social and recreational zones such as breakout areas, a spacious pantry and a training/golf simulation.
      4. Agile and collaborative furnishing. The modular furniture supports agile working and manages the balance between professionalism and relaxation. The modern furnishing represents the client’s dynamic and future-focused professional image. Visual cues are engaged to differentiate between various zones while ensuring brand coherence throughout the space.
      5. Sustainable, renewable materials. The material selection is evident of biophilic design principles to facilitate an inspiring environment modelled on the premise of bringing the outdoors indoors. Greenery, timber accents and natural light contribute to the energising space.

      About expressvpn

      ExpressVPN is a VPN service that allows users to connect to 160 server locations in 94 countries and counting. These VPN server locations can be accessed from anywhere in Singapore or elsewhere in the world. Using industry-standard encryption, ExpressVPN shields users’ IP address and protects traffic to help keep data more private and secure. The service can be used on all devices, including PC, MAC, iOS, Android and more.

      PROJECT IN MIND?

      Send us a brief overview and we'll be in touch within 24 hours