greater group has been working with JB Hi-Fi for more than 16 years in the design and concept management of 150 stores and 250 telco kiosks in locations across Australia and New Zealand. JB Hi-Fi is the seventh largest consumer electronics and home appliance retailer in the world with locations in Australia and New Zealand. The company was established in Australia in 1974 to fulfil the founder’s simple goal of delivering a specialist range of hi-fi and recorder music to customers at Australia’s lowest prices.
About a decade after its establishment, the business was sold to new management and by the end of the century, the brand’s expansion included 10 stores across Melbourne and Sydney. Today, JB Hi-Fi has grown to a multinational retailer working with leading international brands to present a diverse product mix of computers, tablets, televisions, camera and music, audio and home theatre equipment.
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