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Nike partnered with greater group to redefine the retail experience for kids inside Foot Locker stores across APAC. This marked our first collaboration with Nike and involved the creation of a comprehensive visual merchandising playbook and the rollout of two pilot stores in Grand Indonesia (Jakarta) and Glorietta (Manila). The goal was to make the Nike Kids zone more engaging and easier to navigate while aligning with Foot Locker's operational guidelines. Read More
greater group has strategically collaborated with Heinemann to enhance the retail experience at Sydney Airport’s Domestic Terminals T2 and T3. This initiative aims to deliver a design that seamlessly integrates with the airport’s evolving infrastructure while prioritising the passenger journey. The project extends beyond retail spaces, influencing the overall aesthetics of terminal concourses and adjacent mall areas to foster a more immersive and engaging commercial environment. Read More
greater group partnered with T2 Tea to bring their vision for the new Highpoint store to life, managing the fit-out and joinery manufacturing. Working closely with the T2 team, the store features unique experiences like the Fragrance Testing Station and Gift Library, where greater group ensured each element was built to last and enhance the customer experience. Read More
Optus is one of the country’s leading providers of phones, mobile and satellite communications, as well as business, entertainment, internet and information technology services. With its mobile network reaching 98.5 percent of Australians, Optus serves over 10 million customers daily.To take its customer experience to the next level, Optus had a vision to become “more than a Telco” wherein its flagship store in Melbourne would “become a cultural destination that completely challenges the traditional retail telco model.” Read More
Delivering services for project management, fixture engineering, joinery supply and quality control management, Greater Group supported the rollout of the brand new Crocs store in Singapore’s VivoCity. This project joins a portfolio of 30+ stores and store-in-store activations across seven countries in APAC in the ongoing partnership between Greater Group and the American shoe retailer. Greater Group’s capabilities for project management, procurement and quality control management are complemented by local design and installation partners to deliver high-impact, high-return stores that reflect the iconic Crocs brand identity. Read More
greater group executed the design and build of Porsche’s new Singapore pop-up store that features in-store and online retail shopping experiences for its target groups. The global automobile brand prefers a practical and transposable setup but still with strong and aesthetically pleasing interiors for its limited run as they prepare to unveil a permanent Porsche Studio in a new location soon. Read More
greater group collaborated with Singtel to implement the inaugural rollout of their innovative experiential retail concept at Jurong Point. This project signifies a pivotal advancement in Singtel's nationwide store transformation strategy. As a trusted partner for over two years, our team delivered a customer-centric store design within a stringent timeline, establishing a new benchmark for future store rollouts. Read More
The Coca-Cola Company enlisted Greater Group to refurbish its office in Singapore to create a modern working space that encourages collaboration and connectivity. The recently completed office space also incorporates an adaptation of the new Costa Coffee concept as a store-in-store within the pantry area. Read More
The Estée Lauder’s #PicturePerfect Event Pad was an immersive experience that combined beauty playground with digital technology, specifically the Instagram experience. The stunning marquee located at T Galleria By DFS along Singapore's Orchard Road shopping strip, was executed in partnership with the Estee Lauder travel retail team and their digital agency from design, to build and installation. Read More
Greater Group's hospitality division, TableFive recently reimagined St Andrews Beach Brewery’s (SABB) second venue at the iconic Melbourne Olympic Park. Originally from the small coastal town of Fingal, this site offers a unique inner-city interpretation of their renowned Mornington Peninsula Brewery. The brief called for seamlessly integrating SABB’s distinctive identity into a modern urban landscape, preserving its signature aesthetic while ensuring the space could be adapted for major events, such as the Australian Open. Read More
greater group and Brompton have partnered to transform Brompton's flagship retail experience at Funan Mall, including Brompton Junction and Brompton Workshop, a one-stop hub for servicing and maintaining Brompton bikes. Read More
greater group in partnership with Huawei Australia unveiled the second collaborative project together, Huawei Experience Store in World Square Shopping Centre Sydney. The refreshed experiential store concept places discovery and engagement at the centre of the brand experience to cultivate a meaningful and long-term impactful customer journey. Read More
CIMB Niaga sought to refresh and transform their traditional branch design while integrating digital components, creating a cohesive and modern banking experience. Read More
The Swiss luxury watchmaker, Breitling, commissioned greater group to implement their new retail concept in two of their Hong Kong stores. The renowned watch brand has been reimagining its design across the global store network with the aim of celebrating its long history while offering a relevant, modernised experience to shoppers. The completed design is a nod to industrial city living while incorporating Breitling’s rich heritage as well as its ties to aviation. greater group provided and end-to-end solution from design, planning and documentation to value engineering, production and sourcing. Read More
Riding on the wave of Crocs' skyrocketing popularity among Millennials and Gen Z, Crocs Singapore is striding forward with their new store concept that positions itself as a world leader in innovative casual footwear at the iconic Singapore’s Jewel Changi Airport Read More