Liverpool FC

Fashion & Apparel

Greater group worked closely with the New Balance retail team to create a New Balance football SIS in the new Liverpool FC Anfield stadium Superstore, a 19,500 sq foot retail outlet adjacent to the stadium. The zone celebrates the partnership between NB and Liverpool FC with dynamic displays, an illuminated NB sign made from footballs and a large digital screen playing moving content.

New Balance - Liverpool FC

Anfield, United Kingdom
February, 2018
657 Square Metre
Design & Build


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