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The Indonesian bakery and pastry brand, The Harvest, enlisted Greater Group to design their latest flagship concept store in Pluit, North Jakarta. The brief was to create a friendly, attractive, earthy, mature and experiential space that appeals to the younger customer scope while maintaining the essence of the brand’s identity. Greater Group provided Concept Design services, including space planning, customer experience strategy, joinery design, materials specifications, environmental graphics as well as schematic drawings and graphic implementation guideline.